Lenny’s Sub Shop Selects SONARconnects to Orchestrate and Implement Social Media Strategy
Posted by Scott Dunn on October 12, 2009
Alpharetta, Ga.,—SONARconnects announced today it was chosen to be the social media agency of record for the Lenny’s Sub Shop franchises. SONARconnects will develop, execute and leverage the social media strategy for the 160+ restaurant franchises nationwide, including writing and posting blogs, developing and distributing tweets, and managing the company’s Facebook and LinkedIn accounts.
“SONARconnects has a heavily-referred track record of success in the social media realm,” said Holly Baker, director of marketing, advertising and public relations at Lenny’s Franchisor. “Lenny’s Sub Shop continually strives to exceed our guests’ expectations, and SONARconnects will enable us to reach them in a rapid, highly-effective and cutting edge manner.”
While the basics of selling remain the foundation for SONARconnects’ advertising and marketing efforts, the organization has cornered the social media market with a strategic format for turning marketing tactics into dollars. SONARconnects creates content for clients and helps them build trust and communities within their target markets. These efforts are monetized when the content is distributed through social media outlets.
“Our diverse client base that ranges from hospitals and medical personnel to restaurants to lawyers demonstrates our ability to leverage our social media strategy into almost any industry,” said Scott Dunn, president at SONARconnects. “Our expertise at incorporating traditional communications tools into this new world of social media gives our clients a leg up when it comes to building their brands and increasing visibility.”
SONARconnects is a total communications agency offering traditional advertising and marketing services, social media marketing and social media training. The organization prides itself at being the expert in every phase of the new marketing scene. The basics of selling are still the company’s foundation, but its knowledge of the new Social Media sets it apart. Blogs, micro-blogging, pod casts and video can help clients connect and build relationships with their customers. For more information, visit SONARconnects.
About Lenny’s Sub Shops
Since the beginning, Lenny’s commitment to quality and attention to detail has gone into every restaurant and sub sandwich. This dedication has helped Lenny’s to become one of the fastest growing sub sandwich chains in the country. Today, Lenny’s Sub Shop continues to expand throughout the United States by offering franchise opportunities. Authentic Philly Cheesesteaks & The Deli Fresh Experience™ are reasons why our loyal guests say they prefer a Lenny’s sub hands down to our national competition. Why? Lenny’s puts back what has been missing in the sub sandwich business—More Food, More Taste, More Personality!® Lenny’s Sub Shop
This entry was posted on October 12, 2009 at 9:28 pm and is filed under Social Media. Tagged: ad agency, Advertising, advertising agency, advertising alpharetta, advertising atlanta, advertising city of milton, advertising ga, advertising georgia, advertising johns creek, advertising roswell, advertising sandy springs, Alpharetta, alpharetta advertising, atlanta, atlanta advertising, b2b advertising, city of milton, city of milton advertising, digital advertising, GA, Georgia, gnfcc, greater north fulton chamber, greater north fulton chamber of commerce, Johns Creek, johns creek advertising, johns creek business association, johns creek chamber, marketing, marketing alpharetta, milton, money mailer, roswell, Sandy Springs, Scott Dunn, scott t. dunn, Small Business, small business advertising, small business marketing, Social Media, social media agency, social media agency atlanta, sonar connects, sonarconnects, super coups, Town Planner, Town Planner Calendar, townplanner, townplannerga, valpak. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.